The mattress industry is always shaking things up. Bed-in-a-box brands like Casper, Helix, and Tuft and Needle are part of the latest sea change.
By shipping straight to the consumer, these brands promise huge cost savings – but that’s not all. Online mattress brands offer a lot to lure customers away from traditional mattress retailers:
- It’s easier to comparison shop online than drive from store to store.
- There’s no pushy salespeople.
- The majority come with free shipping and extremely generous trial periods of 100 days or more (compared to the 30 to 60 days you typically see in-store).
- Many brands even personalize your mattress for you based on a short sleep quiz.
What’s not to love? It’s no surprise that sales in the online mattress market have increased nearly 400% since 2015.
But how do they stack up against traditional mattresses? After all, the bed is typically compressed and rolled up into a box that arrives at your door. Can it really offer the same support as a traditional mattress? Great news: according to Consumer Reports, the answer is yes.
In their recent report, they reviewed 41 online mattresses to see how they stack up against traditional mattresses. Consumer Reports experts rated the beds’ durability, responsiveness, pressure point relief, and support for different body weights and sleep health needs. Across the board, many of the online brands performed well in their test, earning approval ratings on the website.
Bed-in-a-box brands performed so well, that they make up all but one of the top ten foam mattress ratings of 2018! One bed-in-a-box brand, the Voila hybrid mattress, even squeezed into the top innerspring mattress ratings for 2018. Check out the lists below and click the links to learn more about each bed.
2018 Best Innerspring Mattresses:
2018 Best Foam Mattresses:
6. Owls & Larks Revel 12-inch Gel Memory Foam mattress
With bed-in-a-box brands performing just as well as traditional mattresses, and with a lot more perks, it seems fitting that brick-and-mortar retailers like Mattress Firm are suffering. In December, the national retailer announced their plan to close 200 of their 3,400 stores over the next 18 months in an attempt to reach $4 billion in revenue within the next 5 years. Then, in January, their President and CEO announced plans to resign in March.